As part of this deal, Hussey who is popularly and fondly referred to as ‘Mr.Cricket’, will be endorsing the Cricket Life 08’ PC versions.
George Fredericks, Public Relations Manager, Gamebience, expressed his excitement on signing this deal with Hussey, Cricket Life 2007-08 is a game about experiencing a cricketer’s life and we are delighted to associate Mike with this game, who has so quickly risen to international fame while facing a lot of challenges enroute to success.”
About Cricket Life 08 game:
This will be the first time a cricket game is going to be released in a 2-DVD pack with over 8GB of game content.
Cricket Life 08 features a double treat for cricket lovers, allowing them to not only play a cricket game, but to live a virtual life as a cricketer and experience the peaks and troughs of his life. The game features over 40 stadia from all over the world and allows the gamer to achieve success in professional and personal life while facing a wide range of difficulties including injuries, media scandals, team rivalries.
Cricket Life 08 combines elements from sports, business, strategy, management, simulation genre into a single game. The gamer can decide which sponsorship and media contracts to sign,
handle team contract issues, hire and fire managers and personal coaches, and even select a sports management firm to represent him in marketing deals, thus giving a unique experience to the gamer.Currently, Mike ranks 3rd in the world’s top ten one-day cricket batsmen rankings.
Gamebience has acquired the exclusive worldwide rights in the PC edition of Cricket Life 08’ and thus, this will promote the promotional appearance of Hussey and the rights to the use of his name,, images, attributes in the duration of the contract.
When asked to comment about the game, Hussey said, “I am fascinated by the inspiring storyline of Cricket Life 08. The concept of living and experiencing a virtual life of a cricketer is appealing and I am confident that the gamers will enjoy playing this game.”
The Mike Hussey-endorsed Cricket Life 08’ Pc game title is slated for release shortly sometime this year.
source:techshout.com
